Although relatively new entrant in the market for rent a car in Romania, the company managed to win a share of the market, besides providing the basic service, a series of other related services indispensable to customers, such as technical assistance 24 hours of 24, the internal transfer insurance, vehicle replacement service immediately in case of damage to its rental period; insurance interpreters for foreign customers. We offer low cost car rental in Bucharest Romania in all cities and airports.
As regards marketing, the company "Active Rent a Car" has chosen several ways to promote its services, but most importantly through the Internet. An interesting aspect is that, compared to celelelate means of promoting the company's services (brochures distributed in hotels, business centers, airports, etc.), catalog yellow pages, business magazines etc.., Feed-back is the biggest Internet records of the area. One explanation could be that, in general, customers from abroad, but mostly those in the country, considered more convenient and faster service rent a car search on the Internet. The efforts of Active Rent a Car are directed towards maintaining the top three positions in the list displayed in search pages by various combinations of keywords (car hire, rent a car Bucharest, low cost car rental). |
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